# Subscription plan downgrade protection

Offers discount or feature unlock to prevent downgrade before processing request.

Grade: B — A clean typed decision with either high volume or major value.. Score: 3.58.

Vertical: Software & tech.

Function: Support & CX.

Status: Seen in the wild.

Volume: occasional.

Value: major.

Risk: moderate.

Evidence: described plan.

Flags: None.

- [Source](https://experienceleaguecommunities.adobe.com/adobe-marketo-engage-27/how-do-i-create-a-web-personalization-segment-based-off-of-utm-term-181227)
- [Vertical](/verticals/saas_tech/)
- [Function](/functions/support_cx/)
- [Churn-risk language in support ticket threads](/use-cases/churn-risk-language-in-support-ticket-threads/)
- [Customer success intervention type severity](/use-cases/customer-success-intervention-type-severity/)
- [Enterprise customer success platform](/use-cases/enterprise-customer-success-platform/)
- [SaaS customer churn prediction and retention](/use-cases/saas-customer-churn-prediction-and-retention/)
- [Detect product-misuse patterns in support chat](/use-cases/detect-product-misuse-patterns-in-support-chat/)
- [Product usage intensity customer health](/use-cases/product-usage-intensity-customer-health/)